Elodie Gentina

Elodie Gentina is an expert on Generation Z. She researches the specifics of Generation Z consumer behaviour as well as the challenges that Generation Z poses to Human Resources in the form of new management methods. She runs her own study and research firm EG Consulting.

Zoomers are the world’s first true digital natives

by Elodie Gentina
Guest Content
12 April 202121 April 2021

Gradually over the past few years, the once-ubiquitous discussions about millennials are being replaced by an interest in the new kids on the block: generation Z – or, to give them a recently assigned alias – “Zoomers”. According to most… Read More »Zoomers are the world’s first true digital natives

Elodie Gentina

Zoomers are the world’s first true digital natives

Strategy