With limited access to our favourite restaurants, cafés or fast-food joints, social media has become a safe way for people to get their culinary fix.
Dr. Ethan Pancer is an Associate Professor of Marketing at the Sobey School of Business at Saint Mary’s University. He is an expert in impression formation and how digital innovations and social media shape consumer behavior. Dr. Pancer was named as one of “The 40 Most Outstanding B-School Profs Under 40 in the World” (Poets & Quants 2017) at age 32. He received his B.Com., M.Sc., and Ph.D. in Marketing from the Smith School of Business at Queen’s University.